You should be seeking to create and implement your goals. For example, determining if you want to sell to third-parties or transfer to family creates different planning options. Regardless of the ultimate ownership of the entity, your personal goals will also factor into the plan. For example, will your business support you retiring by your mid-fifties, or will you need work to longer? Do you want to keep your business longer? If you sell the company, will the price allow you to invest and live off the profits for a full life in the manner you prefer? If you transfer it to your family, how will you retrieve your investment in the company? How will you balance transferring the bulk of your assets and investments to specific family members while also being equitable to additional family members?